Hi! I’m SooLin Kim.
Marketing & Growth Analyst with a Creative Edge.
Before moving into performance marketing, campaign execution, and growth strategy, I led content and social projects for Notability, student organizations, and my own platforms. This portfolio highlights the creative foundation that now informs my work across campaign optimization, testing, and digital marketing.
About Me
Hi, I'm SooLin Kim :)
Hi there — I’m SooLin, a Marketing & Growth Analyst with a background in content creation, social media strategy, and visual storytelling.
Before moving into performance marketing, campaign execution, and growth strategy, I built a strong creative foundation through branded content projects with Notability, student organizations like KASA, and my own platforms. I led social rollouts, edited videos, launched content calendars, and helped build community across Instagram, YouTube, and TikTok.
These experiences sharpened my eye for what performs — and now support my work across campaign optimization, testing, and digital marketing. Feel free to explore my creative work here, and check out my resume to see where I’m headed next.
P.S. This portfolio highlights my early creative work! For more on my recent roles in growth marketing, campaign strategy, and performance analysis, download my resume or visit my LinkedIn.
